Financial Health Check: Assess Your Business Finances 

Challenges and Advice for Entrepreneurial Mothers | The Comma Mama Co.

The Challenges and Advice for Entrepreneurial Mothers

December 11, 2024

Being an entrepreneur is a journey filled with ups, downs, and countless lessons. For mothers, balancing the responsibilities of parenting while growing a business brings its own unique challenges. Mckayla, the owner of The Comma Mama Co, shares her inspiring story of launching and growing her business while raising three children. Here’s how she’s navigated the journey and her advice for fellow entrepreneurial parents.

From Humble Beginnings to SEO Expertise

Mckayla’s journey began while juggling multiple jobs and attending college. Realizing motherhood’s demands and childcare’s financial burden, she decided to start her own business. Her love for writing and a growing interest in SEO led her to establish The Comma Mama Co., a company dedicated to helping businesses improve their online presence through blogging and search engine optimization.

“I knew I wanted to write,” Mckayla shares. “My husband came up with the name The Comma Mama Co., combining my passion for writing and my role as a mother. It’s been the perfect blend.”

Balancing Motherhood and Business Growth

Starting a business as a new mother is no easy feat, and Mckayla’s journey has been a testament to perseverance. From working around her children’s schedules to handling client work during nap times, she has built a thriving business despite the challenges.

Mckayla highlights the importance of adapting and staying flexible: “Every time I’ve had a child, I’ve made small shifts in my business. Now that my youngest will soon be in daycare, I’m focusing on scaling The Comma Mama Co. and streamlining processes to grow further.”

The Power of Niching Down

One of Mckayla’s key strategies has been working with women-owned businesses, particularly other mothers. This focus has allowed her to connect more personally with her clients, creating an environment of trust and collaboration. “I enjoy getting to know my clients on a deeper level. Women and moms naturally relate to my brand, which has been a great fit for my business.”

The Joy of Writing and Metrics

For Mckayla, the joy of her work lies in two things: writing and seeing measurable results. Writing blog content for diverse industries keeps her work fresh and engaging while tracking growth metrics provides a sense of accomplishment.

“There’s nothing like looking at a chart and seeing the growth your work has achieved,” she explains. “It’s a reminder that the effort I’m putting in is making a tangible difference for my clients.”

Lessons Learned: Embracing Help and Systems

Mckayla candidly shares one of her biggest challenges: believing she could do it all. Early in her business, she hesitated to invest in tools or services that could have streamlined her operations. Over time, she realized the importance of implementing systems to improve efficiency and client experience.

“Investing in the right tools, like HoneyBook for automation and Notion for organization, has been a game-changer,” she says. “It’s about focusing on what I do best and outsourcing the rest.”

Advice for Fellow Entrepreneurs

For entrepreneurs, especially mothers, Mckayla offers this wisdom:

  1. Embrace Support: Don’t hesitate to seek help, whether hiring a service provider, investing in tools, or leaning on your support network.
  2. Focus on Your Strengths: Identify what you’re best at and prioritize those tasks, while automating or outsourcing the rest.
  3. Shift Your Mindset: Move from a scarcity mindset to a growth mindset. Investing in your business can yield long-term benefits.
  4. Adapt and Learn: Every challenge is an opportunity to improve. Adjust as you go and don’t be afraid to make mistakes.

Growing the Business

As Mckayla celebrates five years in business, she is excited about the future of The Comma Mama Co. With plans to grow her brand, improve systems, and deepen client relationships, she is a shining example of resilience and dedication.

This interview was originally broadcast on the MOD Ventures podcast. Watch the full episode here and subscribe to be alerted when a new episode of the podcast is released.

If you’re ready to start making smarter, more confident decisions for your business, reach out to the Mod Ventures team today for a consultation. The right support and resources can turn data into your business’s most valuable asset.

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Love

CLOSE

* We will never share your details with any third party 

Get A Free Financial Check Up

Assess Your Business Finances and Make Smarter Decisions

Thank you!

We'll get back to you shortly.